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Anita Herrera’s Journey to Consulting and Producing for Brands.

Anita Herrera’s Journey to Consulting and Producing for Brands.

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Words & Photography : Kazeem Kuteyi

During our field trip to Paris Men’s Fashion week, we had the chance to sit down with Anita Herrera at the Map Pointz pop up, a project she helped bring to life. While it’s hard to sum up everything Anita has her hands into, on her website, she simply states that she is a creative producer and cultural consultant.

In our conversation, she takes us on a journey, beginning with starting fashion school at 17, working at trade shows, curating parties for big brands and making meaningful and organic connections with people. Anita also sheds lights on the importance of working on projects that have meaning to her and how she is finding ways to monetize her passion for culture.

Follow Anita: Web , Instagram

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XYLK on Making a Brand that Taps into Humour and Emotion.

XYLK on Making a Brand that Taps into Humour and Emotion.

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